Piano Teachers and Non-Music Educators Love It Too!
The Most Loved Piano Teaching Software Solution Is Not Just For Kids.(time period)
Prove you are the expert
Right now the user might be asking: Why you? Why your product? or; Why your company?
Testimonials about you
In this step we will create the most important element of your copy — proof.
Demonstration - If you can show that it works, do it.
Social Proof – If you have testimonials that fortify the claims you’ve made, include them here. Mention how many other people have benefited from your solution.
Data/Research – Use data and research from reputable sources to substantiate your claims.
Borrowed Credibility – Find and use information from reputable sources. Can you find information from reputable people or organizations like The New York Times, CNN or from trade associations for example.
Make an Offer
Clear and Compelling. The offer is the exact deliverables they can expect if they give you money.
ADD BONUSES - REVEAL PRICE - INJECT SCARCITY - REVERSE RISK - CALL TO ACTION
Most importantly, your offer should be clear. If your reader has even a shadow of a doubt as to what they will get, they’re gone.
Are you going to ship them a product? How long will it take to get there?
Are you going to do some one-on-one training? How will it be delivered? How long are the trainings? How often?
Are you going to provide a service? How long will it take.
Warning of not taking action
Just remember the user about all the pain of not having your solution
I teach music, but the kids don’t practice, or they become bored with music drills. Can Piano Wizard Academy help me keep the kids involved, and help them evolve musically? Does this incorporate into the current program I already use?